The Brain

The Brain & Neuroplasticity


The Brain

The brain is perhaps the most amazing part of the human body, so complex and multifaceted that scientists are still baffled by how it works. Half of a person’s genetic material contains the design for their brain, while the other half holds the blueprint for the remaining 98% of their body. Your brain contains over 100,000 miles of axons, or connectors, so long that if laid end-to-end they would wrap around the earth four times. Experts estimate that over the course of a modern lifetime, your brain will retain up to a quadrillion pieces of information.

It’s this complexity that makes problems stemming from the brain so difficult to understand. Researchers and physicians still are unable to identify the specific ways ADHD, depression or insomnia take root in the human mind. This is the reason why treatments for these conditions, while effective, tend to alleviate symptoms without addressing their source.

Today’s Technology

Now, an innovative technology known as neurofeedback can help optimize the brain’s functioning as a whole. This is possible through a quality of the brain called neuroplasticity. Read on to find out what neuroplasticity is, and how it can be harnessed to help you unlock your potential and overcome obstacles in your life.


One of the greatest breakthroughs in neuroscience has been the discovery of neuroplasticity, or the brain’s capacity to continually learn and adapt throughout life. It’s the reason why people are able to acquire new skills at any age. Under the proper conditions, the brain been seen to have seemingly miraculous abilities for curing both physical and mental ailments.

For example, consider the case of Dr. Albert Mason. In 1954, Dr. Mason was charged to treat a young man who had an incurable skin condition known as congenital ichthyosiform erythrodermia, which caused the patient an incredible amount of pain and discomfort. With no traditional options available, the doctor decided to try using hypnosis and see if the brain could literally think itself into health. Within two weeks, the skin condition had improved by levels that had been previously thought of as impossible.

Results like those in the story above haven’t been seen since, so don’t go running to your local hypnotist for medical treatment anytime soon. However, they do show the undeniable influence that the brain and neuroplasticity can have on life. At PeakBrain, we give the brain the tools it needs to harness neuroplasticity and achieve an incredible amount of self-improvement. This is done using neurofeedback, hemoencephalography, performance testing, brain mapping, and other drug-free, affordable, lasting ways to optimize how your brain functions. Our next section covers what neurofeedback is, and how it works.

Benefits of Brain Training

As mentioned in an earlier part of this guide, neurofeedback is not used to treat any specific condition or disorder. It’s a way of improving the way the brain functions as a whole. Since the brain is responsible for every aspect of a person’s performance, neurofeedback users often see transformative, lasting changes in every part of their lives.

Neurofeedback is FDA approved for stress relief, helping those struggling with anxiety find peace and let go of the worries keeping them up at night. The American Academy of Pediatrics has rated brain training as a Level 1 “best support” option for ADHD, inducing clarity of thought and boosting focus. However, the best endorsement for neurofeedback’s efficacy can be seen in the way it has helped people of all ages perform at their best in school, at work, and in their everyday lives.

Athletes, executives and artists in every field have used neurofeedback to optimize their brains and gain a competitive edge. In fact, Olympic beach volleyball player Kerri-Walsh Jennings uses neurofeedback in her training regimen, as have members of Italy’s World Cup-winning soccer team. Brain training can help you perform at your peak when it matters most.



“I slept much better, my brain is functioning at a much higher level.  I feel happier.  I feel like I can accomplish more in a day because I'm less tired and more relaxed.  I feel like a better mom making better decisions.  [My husband] said I'm more aware.” 

—  Christine

Our clients experience lasting, life-changing, results.

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71% Reduction

in Anxiety

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72% Increase in Attention

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64% Decrease in Distractibility

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66% Improvement in Concentration

Our drug-free and affordable solutions restores proper brain regulation and bring lasting results.

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